The massive rise in cheap air travel and DIY holidays, has left a gap in the market for good quality, accurate travel literature with a conscience. At one end of the spectrum are guidebooks - dull, dated and lacking emotion. At the other end are brochures that lacking independence and originality and are full of touristy resorts that are ripping the heart out of once beautiful areas.

After realising this time after time, we decided to act. Through our quarterly newsletter, we aim to fill this void by providing our subscribers with information that is current, accurate, useful, honest and unbiased. By sticking to our values, you can rest assured we will try our best to fulfill our dream of making your dream a reality - but not at the expense of the planet.

Our values are simple and have evolved from our own desire for what is important when seeking travel guidance. That is why they are based on honest, unbiased, accurate and current information.

We enjoy travelling – but not at the expense others

We avoid ‘chain’ hotels where possible

If we MUST use big hotels, it's only those with a good ethical policy

We avoid resorts

We take only photographs and leave only footprints

We do not accept sponsorship

We respect local traditions, cultures and beliefs

We always offset our carbon emissions

We support sustainable tourism